Tuesday, October 6, 2015

Breakaway Soccer Talk Brand


                Myself and my classmate Pedro Cox are developing a brand together; the brand is for a Sports talks show. The show is called Breakaway Soccer Talk; it covers Brazilian soccer matches and popular Brazilian soccer news. For anyone who is interested in following those particular Brazilian soccer leagues a bit further than normal news channels and the entire show is dedicated to it and not a segment. The leagues that are in Brazil are Campeonato Brasileiro, and Copa do Brasil. The main focus of our talk show is going to be covering just the Campeonato Brasileiro. The leagues consists of clubs all around Brazil, designed very similar on how the United States sports leagues set up their teams, they try to evenly spread them throughout the country so that everyone has a chance to follow a team.

                 A little background information on the league currently is made up of 20 teams spanning all over Brazil, the current champions of the league are back to back winners, they are Cruzeiro, a team based out of Belo Horizonte, Minas Gerais. Some popular players around the league are Ronaldinho, Emerson Sheik, Guerrero, Gabigol, Elias, and Paulo Victor. 

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